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July 20, 2010

Outstanding Opportunity for Rural Youth

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Young rural Albertans, ages eighteen to thirty will get the opportunity to refine their business plans and present to a panel of judges for the chance to win $25,000 towards developing their ideas.

This competition, called the Perfect Pitch, stems from a partnership between, the Bashaw Agricultural Show Committee and Creating Pathways for Entrepreneurial Families. Through collaboration these organizations will give youth across Alberta the opportunity to jumpstart their dreams.
“Each partner knows the importance of supporting rural youth in their business aspirations, “says Sarah Wray, with “We see the value of investing in rural Alberta and are willing to step up financially through innovative and educational programs like the Perfect Pitch.”

Each participant will get the chance to spend three minutes explaining his or her rural or agricultural business idea. The judges will then choose five finalists who will each receive business coaching and planning support. The finalists’ progress in this part of the competition will be documented through online videos and blogs. Finally, they will present again for the prize – $25,000 to translate their dreams into reality.

Jackie Northey, a partner in says, “In rural Alberta and in the farming industry we’ve lost sixty percent of the demographic over the last fifteen years. What we’re trying to do is inspire and encourage young people to recognize the viability of staying on the farm and/or starting a business in rural Alberta.”

Entries for the Perfect Pitch will be accepted until August 8, 2010 and the final event will take place in February 2011.

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